Viator

ABOUT

Viator is a leading online platform for booking travel experiences, owned by Tripadvisor. It connects travelers with more than 300,000 bookable activities worldwide, including city tours, day trips, attraction tickets, transportation, and unique local adventures. Travelers can search by destination and dates, then filter by price, rating, duration, and other criteria to find the right experience. The platform provides real traveler reviews, rigorous quality standards, and flexible options such as free cancellation up to a set deadline and reserve-now-pay-later on many products. As part of Tripadvisor, it benefits from a trusted review ecosystem and established vetting standards that help ensure safety, reliability, and consistency.

Positioned as a one-stop marketplace, Viator focuses on making it easy to discover, compare, and book experiences. The company highlights three main advantages: ultimate flexibility through lenient cancellation and payment options, quality at its core through high standards and reliable reviews, and 24/7 customer support for changes, issues, or new plans.