Canada's Travel Industry Directory
PTG Consulting, formerly P·H·G CONSULTING℠, partners with brands, destinations, and hotels worldwide to drive revenue growth, guest satisfaction, and brand visibility. Owned by the Ueberroth family, the firm operates within Preferred Travel Group, formerly Preferred Hotel Group, giving clients access to global distribution networks, media relationships, influencers, and sustainable tourism expertise.
Based in California, PTG Consulting delivers integrated, customized strategies across revenue management, sales and marketing, public relations, digital marketing, operations, hotel openings, and sustainability, with offices around the world. The team works as an extension of each client’s organization, helping shift business mixes toward higher-value segments and improve performance through data-driven pricing, targeted outreach, and operational insight. Led by CEO Ron Larkin alongside a seasoned executive team including Kathleen Cullen, the firm focuses on practical solutions that produce measurable results across diverse markets, from remote resorts to major urban destinations.
